SAKE IN A CASUAL CONTEXT / NEO JAPANESE STANDARD
It is called NEO JAPANESE STANDARD. The name tells it all. Masaru Arikawa’s sake bar-cum-dining venue is all about setting a new Japanese standard to sake and dining experience.

It is called NEO JAPANESE STANDARD. The name tells it all. Masaru Arikawa’s sake bar-cum-dining venue is all about setting a new Japanese standard to sake and dining experience.
Another masterpiece from Fukushima, home of amazing sake brewers. Clean and fresh. The best part of Fukushima-brew sake.
Aged for 3 years before bottling - a sweetness and umami of rice explodes in mouth.
Best when consumed with food, instead of sake itself. Brewed by Abe Shuzo, one of the smallest brewers in Japan by volume.
One of the finest junmai ginjo sakes available in Japan. Brewed in Yaizu, Shizuoka. A famous port town known for amazing fishes.
Brewed in Niseko, a world-class snow resort, using Niseko-grown rice.